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Posted: March 20, 2008 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

A new report I wrote:

* How to copy-paste. This is for beginners. Well, actually mostly for myself as a website owner, so that I don't have to explain it over and over again. Feel free to give the report away if you ever have to explain to somebody how to copy-paste text/links.

http://trackerboard.com/downloads/copypaste.pdf

Sincerely, Valleyken
http://helpdesk.adboardz.com

 

Posted: January 2, 2008 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

Hi,

* I recently wrote a new report. It describes some insights into the $7-script that is so frequently used by online marketers these days. Free to download and distribute.

 

Download here: $7-madness

 

* And another report that describes common problems that website owners experience, and how website members can help to avoid these problems.

 

Download here: 10 Things I hate About Internet Marketing


Sincerely, Valleyken

http://helpdesk.adboardz.com

 

Posted: November 16, 2007 - 1 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

Hi, some free reports I wrote:

* How to copy-paste. This is for beginners. Well, actually mostly for myself as a website owner, so that I don't have to explain it over and over again. Feel free to give the report away if you ever have to explain to somebody how to copy-paste text/links.

http://trackerboard.com/downloads/copypaste.pdf

* Here is a free report I wrote with some tricks that beginning website owners often overlook.

alt download Website TuneUp

Sincerely, Valleyken
http://helpdesk.adboardz.com

Posted: November 5, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]
GTalk - a useful business tool

I just recently discovered GTalk. The chat feature of google.



Everybody who has a gmail mailbox, can use the chat. Signing up for a gmail mailbox is free. They offer a huge mailbox, easy to manage, and very reliable to receive important emails.

http://gmail.com



Log in to the chat here with your gmail info:

http://www.google.com/talk



If you prefer a chat client that you can install on your computer (like MSN, or Yahoo messenger, or AIM, ...), then you can also download the google chat client from the page above.



I would recommend however to download an alternative chat client.



- If you have an older computer and little space:
http://www.pandion.be/



- If space on your computer is no issue, better download Spark 2.5.7 here. It has more features for business:
http://www.igniterealtime.org/downloads/index.jsp



Sincerely, Valleyken
http://helpdesk.adboardz.com


Posted: September 23, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

Hi,

Today I learned a valuable lesson.

I had bought a pretty cool set of graphics that I could use for my websites. It was low-cost, and it comes with resell rights.
http://3dayfiresale.com/cgi-bin/0208/go.cgi/valleyken_ad

While I was sending out a mailing to my mailing list, I added the link in my email. I rarely use links to other people's websites in my emails. But the graphics package is a useful resource for website owners, and hoping to earn back some money from their reseller program, I added it in my email.

But I found that a LOT of my emails were blocked because there was a blacklisted link in my email.
I used this online tool to check what happened:
http://www.rulesemporium.com/cgi-bin/uribl.cgi

I checked all 3 links that I used in my email.

  • My own 2 sites: adboardz.com and trackerboard.com ... clean as a whistle.
  • And: 3dayfiresale.com ... And yes, you guessed it right: blacklisted !

Result:

  • A lot of my emails were blocked just because it had this link in them
  • When a mailserver sends out a lot of emails that have a blocked link in them, it also affects the email delivery of the server. It's not a disaster if it happens occasionally, but it definitely shouldn't happen too often. Or my own mailserver might get blacklisted too !

Conclusions:

  • Don't just use any link in your emails, without checking if they are blacklisted.
  • I could have avoided this problem if I had done what I usually do. I should have used my TrackerBoard link tracker. The link would have been a TrackerBoard link, and all those blocked emails would have reached their destination instead of messing up my email delivery and reducing sales.
  • If you currently use a link tracker, it is wise to check if the domain name for the service isn't blacklisted. If it is, then you'll know why you make so little sales. For example, linkpresent.com is blacklisted, and all their members that use their trackers, are damaging their advertising results.
  • If you are a member in sites like safelists, autoresponder services, ... it is good to check if they are blacklisted. If they are, your email ads won't be very effective.
  • If you have a website of your own, where members can send out emails, then you don't know if they will add blacklisted links in their emails. If they do, they will eventually get your site blacklisted too !

Many marketers wouldn't even notice this problem. They don't check their bounce emails. Often don't even know what bounce emails are, or where to look for them. Let alone, how to fix the problems. And they wonder why they get so little results from their advertising. Every online marketer should know about Email Delivery. It makes all the difference in your online marketing.

And how do you get started with learning about email delivery ?
http://emaildeliverysecret.com

So you see, a little, stupid mistake had big consequences. I learned my lesson today. Thought I'd share it here so that you can avoid making the same mistake.

Sincerely, Valleyken
http://helpdesk.adboardz.com

 

Posted: August 9, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

Email - A big problem

Many online marketers falsely believe that email is a cheap and fast way to market your products and to communicate with your customers. There are some things that you should be aware of however.

Email is extremely unreliable these days.

Just because an email is sent, does not mean that it will reach its destination. And that is a terrible thing in a business situation.

Imagine if you send products through a service like UPS, and 40% or more of your products aren't delivered. You would have your doubts about their service and search for a better solution, right ? But this is exactly what happens in email marketing. Except, most people just don't realize it !

REAL-LIFE EXAMPLE: I received a complaint from a member of my website.

- He said his account was not upgraded after he paid for it. It turned out he had 2 accounts, and I upgraded the wrong one. A mistake that can sometimes happen. So I fixed it, and sent him an email about it.

- Then I received another email from him, stating that his account still wasn't upgraded. His email sounded like he never even received my previous answer to him. So I sent him a reply again, this time from several different mailboxes, to increase the chance that he received it.

- Few days later, yet another email from him with the same issue. I have no way to contact him. And he would probably have a problem to reach me too, if it weren't for the fact that I have an online helpdesk.

This kind of situations happens a lot on the internet, and it leads to a lot of anger. What would you think if you paid somebody and he doesn't answer your emails ?

Mailing to large numbers of email addresses, is definitely not easy. It's also not cheap.

- Sending an email to "only" 100 people at a time, requires a bit of experience to do it right and some relatively cheap resources.
- Sending to 1000 people requires a lot more expertise however, and a lot more expensive resources. Having a dedicated server is recommended. Anything less than a dedicated server is only a temporary solution. But just getting a dedicated server, doesn't mean that you have great email delivery by default either !
- And to send to 5000 people, you better know what you are doing if you want to stay out of trouble. I bet they didn't tell you that when they tried to sell you leads ?

Abuse is widespread !

Email is abused in so many ways. It only leads to more problems to use it as a reliable business tool.

- Excessive spam is just one example.
- You should also know that hackers continuously try to exploit mail servers, harming the honest business owner by sending spam through his expensive mail server.
- You should know that website owners receive even more spam than people who are just affiliates in a site. Imagine all those people who create an account in my site with an autoresponder address as their email address. Or those people who send out spam, and let the bounce emails go to a random domain name.

- There is a complete industry around email delivery. People claiming to help you solve your problem, but only delivering a part of the solution while charging you an arm and a leg. People putting your domain names on "email blacklists", without your consent, and harming your business. Other people selling services to help you stay off those blacklists. People trying to sell you RSS as the wonderful solution to your email problems (it isn't!). People selling you software to "get through spam filters", or bulk mail software.  People selling a "new breed of email service" (which it never really is).

Don't get me wrong. Some services or tools are useful, but certainly not all of them. You easily end up loosing a lot of money to figure it all out. And there is no magical solution. Even if you do it all right, email delivery is still a pain in the lower back.

My advice: if you communicate through email, try to be informed about how email works. These days, everybody and his grandma sends emails, because it's easy and cheap. But if you send emails for business purposes, it is best to learn about email delivery.

My email delivery report might help you get started to get a better insight in your email delivery:
http://emaildeliverysecret.com

Sincerely, Valleyken
http://helpdesk.adboardz.com 

Posted: July 26, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

How to open a zip file

When you download a file from the internet, it is very often in .zip format. What is it, and why do people zip their files ?

- A zip file is a file that is compressed, so that it is smaller. It can be downloaded more quickly then.
- Besides compressing files, zip files can also bundle more than 1 file in a single zip file. Instead of having to download 20 files separately, you can download them all at once when they are zipped.

When people have trouble to open a zip file, they often don't understand "why is everybody zipping their files and adding so many hassles to open them". These are the reasons: smaller downloads, and bundling files in 1 easy-to-download file.

1. Software to open zip files

You need to have software installed on your computer, before you can open zip files.

- Very popular is WinZip, which is only available as a fr-ee trial that expires after some time.
- I always use WinRar. It is also a fr-ee trial version, but you can keep using it after it expires. It will only show a small popup-box when you use the expired version, but you can click ok, and it will work.
http://www.rarlab.com/download.htm

Once installed on your computer, you should be able to open zip files by double-clicking them with your mouse.

2. How to use WinRar

WinZip works very similar, but I'll describe WinRar here.

- Locate the zip file on your hard drive. This can be done by using Windows Explorer (if you use Windows). You should know where you saved the file, so that you can browse there in Windows explorer.
- Double-click the zip file. If all goes well, the file should be opened in a window. In that window, you'll probably see 1 file or sometimes more than 1 file. These are the files that are compressed (and possibly bundled) in the zip file.
- While you can open the files from within that window, it is recommended to "Extract" the files to your hard drive first. Click the "Extract To" button in the menu.
- You will then be asked where to extract (= de-compress) the files. You'll get a window where you can indicate the location on your hard drive. You can for example extract them to c:\downloads. Click OK and it will do this for you.
Then use Windows Explorer again to browse to those files on your hard drive.
- Depending on the zip file, it varies what you'll have to do with the file(s) you extracted.

  • It can be a pdf file which is often used for reports or e-books. In that case, you can often double-click it to open it.
  • It can be software to install. You'll have to find a file called install.exe or something similar.

Note that this last step has nothing to do with the un-zip process itself. It has to do with the software of product you downloaded. All the previous steps are just preparation so that you can use whatever you downloaded. It is the reverse process of the compressing/bundling that was done to the file that you wanted in the first place. You have to un-compress/de-bundle them first to get the original file back, before you can use it.

Yes. It is some extra trouble, and beginning computer users often have problems to un-zip files. The benefits of zipping a file however, are big enough to justify this extra trouble.

As an online marketer, you'll eventually run into zipped files. So un-zipping a file is a skill that has to be learned. And once you understand what it does, and how to un-zip it, it's not that difficult anymore. To review:

- You download a zip file
- You extract it with the help of some software, so that you get the original files that are bundled in the zip file
- You find the original file(s) on your hard drive where you extracted them to. And from here, you can use them.

So, if it's so easy, why do people still have problems with it ? (material for other blog posts)

- they run into trouble because the software to un-zip is not installed on their computer. Often they don't know how to install that software themselves.

- they don't know very well how to browse their hard drive in Windows Explorer. So they don't find where they saved the zip file, or where they extracted the original files that were in the zip file.

- Sometimes a zip file might be broken, which only adds to the confusion if you're trying to figure out how to un-zip your first file.

- When you double-click a zip file, it usually opens it with apropriate un-zip software (if that's installed). In that case, you computer knows which software to use to open zip files. It looks this up in a list somewhere. In some rare cases, this list is incorrect, so that it doesn't know which software to use, and it will show you a list to choose what you want to use to open the zip file. Choose WinZip or WinRar if it is in the list. If it is not in the list, installing the un-zip software to fix this issue.

Sincerely, Valleyken
http://helpdesk.adboardz.com

 

Posted: July 18, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

Keeping your PC clean from Virusses

1. Responsible downloading

- A lot of people enjoy downloading music (mp3) or movies. This is often done through software like Kazaa or other peer-to-peer software. It's good to know that you can easily get virusses through these systems. They simply give an infected file a name that a lot of people find interesting, and it will get downloaded. Even worse, the virus spreads easily because users offer the infected file for download too (often without realizing that it is infected).

- Also very popular are those "jokes" that are often sent through email. They are often powerpoint presentations (.ppt files) or visual-basic-script (.vbs) files. Even when the sender is a friend of yours, you can't trust that the file isn't infected.
When you open them, they often show something funny, but in the meantime your computer is infected.

- A lot of virusses are sent through email. Emails with an attachment are not to be trusted, especially if it is an email from somebody you don't know.

- You can also get a virus on your computer from visiting a website. This is no different from downloading an infected file. The website just sends you the file, often without your permission and even without any warning at all. This can often happen on high-traffic sites: social networking sites, surf-sites where the links that members submit aren't monitored thoroughly, ...

Lesson learned:
Avoid risky actions. If you really want to download and open these files, you better don't do it on a computer that has important data on it. And you better have a virus-scanner installed on that computer, because you are going to get virusses eventually.

2. Excellent online virus-scanner

http://housecall.trendmicro.com  (then click "Online scan")

Also good, if the above doesn't work for you: http://www.bitdefender.com/

* The major benefit of using an online scanner, is that you'll always use the latest list of known virusses to scan for.

* A major disadvantage is that it's sometimes difficult to get online when your computer is infected with virusses that mess up your internet connection. Therefore, it's always good to have a virus-scanner on your computer.

I don't use "offline" virus-scanners, so I don't have links for them. But you can search Google for these well-known, good virus-scanners:
- AVG antivir
- F-Prot

3. Spyware - Adware scanners

Spyware is software that gets installed on your computer without your consent. Often it is installed as a part of other software (like Kazaa), and sometimes (not always) they tell you in their user agreement (but nobody reads those user agreements).

Adware is very similar to spyware. You can consider it as the same thing, except Spyware references the fact that it sends private information from your computer to the malevolent company. Adware shows advertisements on your computer (windows suddenly popping up on your screen).

Both have 1 thing in common. They are often programmed very badly, and can easily interfere with other (legitimate) software on your computer. Besides the annoying ads, and privacy issues, they can mess up your computer badly.

There is not one software that detects them all, so you usually need several programs to remove everything. You'll usually be okay by using these 2 free spyware scanners:

Lavasoft Ad-Aware: http://www.lavasoftusa.com/

Spybot Search&Destroy: http://www.safer-networking.org/nl/index.html

Extra tips 

- A virus can only do harm when the infectious file is opened. Thus, it is important that you don't let your email client open attachments automatically.

- In Outlook Express, it is not recommended to have the emails shown automatically. That is when you have your subject lines in one pane, and the message text automatically loaded in a pane below. This is the default setting in Outlook Express, so it is best to turn that off through the options menu.

- While the word "Virus" sounds creepy, they are often not too dangerous. The biggest problem is however that beginning computer users don't know much about their computer. They don't know where they pick up virusses or adware frequently, they don't notice a "minor" infection on their computer. A lot of beginners don't even know where to find the files on their hard drive.

So they keep gathering more and more virusses, unknowingly, until the computer has so many problems that they have to call in help because their computer "doesn't work anymore".  When somebody helps you fix your computer (sometimes paid), they don't teach you about the causes, and the cycle starts again until you'll have to call in help again.

Lesson learned: It's good to learn at least how to use these basic virus-scan and anti-spyware tools.

 - Installing a virus-scanner on your computer, and having it running all the time, can slow down your computer considerably. So it is really good to pay attention to what you download. Personally, I don't have a virus-scanner on my computer. Sometimes I pick up a virus somewhere, but I usually notice it or I do an online scan from time to time.

- A lot of people have anti-virus software installed on their computer, but neglect to update the virus-list before every scan. The same is true for spyware-removers, they have to be updated before you use them. Some virus-scanners do automatic updates, but it is always good to make sure instead of relying on automatic features.

- Some (well-known) virus-scanners come with an integrated "Firewall" these days. While firewalls are usefull software, they are not really intended for beginners (who often don't even know what it does). These integrated firewalls cause more problems than they solve, for a lot of people. Nonetheless, anti-virus companies act like you really really need it (so they can squeeze more money out of you).

- I recently read an article that stated that it is become more standard that companies of you "automatic subscription renewals". You pay a subscription for access to their latest virus-list that their software needs to work efficiently. And when you payment expires, they automatically charge your credit card again. The article also stated that they try to hide this from you, because not everybody checks their credit card statements thoroughly. And they make it also difficult to cancel that subscription. A shameless practice that makes them a lot of extra money.

You can take my word for it that you don't need to pay anything for fighting virusses. All tools can be found online for free, and they work as well as anything paid. Most people I helped with virus-problems, had paid software on their computer!

Sincerely, Valleyken

Posted: July 15, 2007 - 0 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]

AdboardZ e-cover creator

This online tool lets you create great e-book covers.

http://ecover.adboardz.com

  • I have added a number of new front graphics
  • I added some extra fonts
  • I also added a template of my own (Valleyken01)
  • ... more will be added over time

Note:
- To create a great looking cover, it is best not to write text on your cover through the site.
- Best results are achieved when you have a front image for your e-book, by uploading it as the front graphic. This front image can have the text in the graphic, and it will be displayed much nicer.

Valleyken

Posted: July 9, 2007 - 1 comment(s) [ Comment ] - 0 trackback(s) [ Trackback ]
Hi,An overview of my sites

Advertising: http://adboardz.com

Link tracking: http://trackerboard.com

Helpdesks: http://profitsdesk.com/order.php

Create e-covers: http://ecover.adboardz.com

Learn how to set up an autoresponder: http://auto.adboardz.com

Eye-catching, but non-intrusive ads: http://tearthis.com

 


Sincerely, Valleyken

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